1. Mail servers may block all mail from you if you repeatedly send mail to a bad address on their domain.
2. For response tracking, you need to subtract out the bounces for an accurate report.
Bounce Management is built-in to the email-marketing component of the CRM system. That means you can manage bounces anytime you send emails from the CRM system, examples include:
· Standard emails,
· HTML invitations
· Newsletters
· Lead nurturing etc.
To access the Bounce Manager click on Administration > Bounced Email Addresses. This menu takes you to the Bounced Email Addresses page.
The top menu includes the following options:
· Select page – selects all records in the list
· Clear page – de-selects all records in the list
· Enable email addresses – marks the selected email addresses as good
· Disable email addresses – marks the selected email addresses as bad
· Delete bounce records – deletes the selected bounce records
This page lists all bounced email addresses sent from the WorkGroup. Each record in the list contains the following:
· Name of the contact associated with the email address
· Email address
· Soft bounces
· Last soft bounce date
· Hard bounces
· Last hard bounce date
· Send Email Enabled
The ‘Send Email Enabled’ attribute indicates whether or not you want to send email to that address. Yes means that you are still sending email to that contact. No means you are not.
The Disable / Enable link will mark the email address as bad or good in the contact record. A bad email address will not receive email.
The Delete link will delete the record of bounces for this email address. It will not delete the email address nor will it disable sending email to this address. If you don’t want to send email to this address you must click ‘Disable’. The contact name and email address in the image below have been removed for privacy.
The bounced email list is sorted by the hard bounce count so that the email addresses with the greatest number of hard bounces show first.
By clicking on Disable email you are Update Primary Contact Information Page with a Bad Email Checkbox.
The contact page now includes a checkbox field that indicates if an email address has been marked bad.
The user can mark the email address as good from this page.
That this field only displays if the email address has been marked bad.
